Back in the day, weed was mostly associated with counterculture. There were a select number of
celebrities specifically associated with so-called stoner culture—folks
like Cheech and Chong, Snoop Dogg, and Willie Nelson pretty much filled
out the list.
Cannabis flower
has since transcended into the mainstream. The plant is no longer only
associated with hippies and burnouts; instead, it’s a consumer-packaged
good touted by a broad spectrum of celebrities and influencers.
Celebrities in particular have been joining the
cannabis industry en masse. Several strains of weed have been developed
specifically for A-listers, and brand partnerships have popped up in dispensaries across the country offering everything from marijuana flower to edibles and everything in between.
We tracked down some of the top celebs who love to get lit—and there may be a few on this list who surprise you.
What Are Celebrity Weed Strains?
Celebrity weed strains are cannabis strains with star power—either
loved by celebrities, named after them, or created by famous figures in
the industry. These strains bring together pop culture and cannabis
culture in ways that are fun, iconic, and yes, very memorable.
The Celebrity Fans of Cannabis Flower
There are dozens of stars who adore cannabis. We picked out 11 of our favorites – did the celeb you stan make the cut?
Cookies by Berner
One of the most influential figures in cannabis
culture, Berner has cemented his legacy with Cookiez, a brand synonymous
with top-tier cannabis. From humble beginnings as a rapper and
entrepreneur, Burner turned his passion for cannabis into a global
empire, creating a lifestyle brand that resonates with enthusiasts
everywhere.
Cookiez is celebrated for its premium strains,
innovative products, and unique packaging. Fans flock to try standout
cultivars like Cereal Milk, Georgia Pie, and Gary Payton. Beyond flower,
Cookiez offers an array of products, including pre-rolls, concentrates,
and edibles, all housed in sleek, instantly recognizable packaging that
has become a hallmark of the brand.
Khalifa Kush by Wiz Khalifa
Wiz Khalifa, one of hip-hop’s most iconic cannabis
advocates, has seamlessly blended his love for music and marijuana into a
lifestyle brand that fans can’t get enough of. His Khalifa Kush (KK)
line has become a household name in the cannabis world, offering
premium-quality products curated to meet his high standards.
Khalifa Kush is recognized for its
signature genetics, including the original KK cultivar known for its
citrus-forward aroma. The brand features a curated selection of
pre-rolls, concentrates, and vape products designed for a variety of
consumer preferences. With modern branding and an emphasis on
craftsmanship, Khalifa Kush captures the artist’s personal connection to
cannabis culture and has earned a dedicated following among enthusiasts
and collectors.
(Photo by Stefanie Keenan/Getty Images for The Woods)
The Woods by Woody Harrelson
Woody Harrelson, a long-time cannabis advocate and Hollywood star, has taken his passion for the plant to new heights with The Woods,
his high-end cannabis dispensary. Located in the heart of West
Hollywood, The Woods blends luxury and sustainability, creating a space
that feels more like a serene retreat than a typical dispensary.
The Woods offers a curated selection of premium cannabis
products, including expertly cultivated flower, pre-rolls, edibles, and
concentrates. The dispensary also features an inviting outdoor lounge
where guests can unwind in a nature-inspired environment. With a focus
on hospitality and a mission to help normalize cannabis culture, The
Woods delivers a thoughtful and elevated retail experience that appeals
to consumers who value quality and atmosphere.
Willie Nelson
Willie Nelson, a legendary musician and lifelong
cannabis advocate, has brought his love for the plant to life through
his iconic brand, Willie’s Reserve. Known for
his laid-back demeanor and passion for sustainability, Willie’s Reserve
reflects his personal ethos by celebrating high-quality, responsibly
cultivated cannabis.
Willie’s Reserve offers a variety of premium
products, including expertly crafted flower, pre-rolls, and edibles, all
sourced from small, independent farmers who prioritize sustainable
growing practices. The brand emphasizes quality and tradition, with
strains that pay homage to Willie’s decades-long connection to cannabis.
With its focus on authenticity and excellence, Willie’s Reserve has
become a favorite among cannabis enthusiasts who value premium products
with a personal touch.
Seth Rogen
Arguably one of the most beloved potheads on the planet, Seth Rogen is ubiquitous in cannabis culture.
He made several stoner-friendly films earlier in his
career, before graduating to creating his own marijuana brand. Rogen’s
high-end pottery caters to cannabis consumers, featuring an array of
ashtrays and lighters.
Some of the best strains of weed in Rogen’s Houseplant line include Pancake Ice and Lunar Eclipse. The pre-rolls and eighths come in collectible tins in bold colors, delighting fans across the board.
Jaleel White
Back in the 90s, nobody would have ever imagined
mega-nerd Steve Urkel as a stoner. But times have changed, and actor
Jaleel White, who played the obnoxiously quotable character on the
sitcom Family Matters, has come out of the green closet in a big way.
A fan of purple strains of weed, White launched a collab with 710 Labs aptly named ItsPurpl. The signature offering? Purple Urkel of course.
Whoopi Goldberg
Whoopi Goldberg is a legend, with a career spanning
multiple decades. As one of only 17 people to have achieved EGOT status
(meaning she’s won an Emmy, a Grammy, an Oscar, and a Tony), Goldberg is
arguably one of the most recognizable stars on the planet.
She’s also a big fan of weed.
Goldberg initially entered the cannabis space with a
wellness-focused company called Whoopi & Maya, which sold bath soaks
and topicals. Her new brand, Emma and Clyde, reaches a wider audience and includes several cannabis strains, a preroll line, edibles, and more.
Justin Bieber
Teen heartthrob turned Hollywood bad boy Justin Bieber has emerged as one of the cannabis industry’s biggest patrons.
He shouted out Cali weed in his hit song Peaches and
was one of the first celebs to stop by Wonderbrett’s flagship LA store
(bringing the paparazzi along with him).
Bieber soon took things one step further by launching a pre-roll
collaboration with Palms. The joints quickly sold out, leaving many
fans wondering if a weed brand for Beliebers was on the horizon.
Lady Gaga
Singer and actress Lady Gaga has been vocal about her
love of the cannabis plant. The star believes it helps her feel more
creative in the songwriting process and has also reported finding relief
from her fibromyalgia pain thanks to medical marijuana.
Looking at Gaga’s impressive catalog and accolades prove that the “lazy stoner” stereotype is truly a myth.
Kirstin Dunst
Kirstin Dunst may not be the first actress that comes
to mind when thinking of stoner celebs, but it turns out the
multifaceted actress is a proponent of pot. She famously said:
“If everyone smoked weed, the world would be a better place.”
However, it turns out Dunst may be a bit of a
lightweight. After accidentally smoking a full blunt on the set of her
movie Woodshock, the actress said she almost lost her mind and had to go
home for the day.
Santana
Guitar god Carlos Santana has been grooving for
decades, but he only recently joined the weed game for real. The Smooth
rocker recently launched his Mirayo by Santana brand, which includes a variety of offerings including sativa, indica, and hybrid strains as well as CBD.
”In my experience, cannabis has special
properties that enhance meditative reflection and creative expression.
It can dispel negative doubt to reveal the everlasting gift of our
uniqueness,” Santana said when the brand hit dispensary shelves.
Sir Patrick Stewart
Sir Patrick Stewart is a classically trained
thespian, becoming a household name after taking the role of Captain
Jean-Luc Picard on Star Trek: The Next Generation.
The immensely respected actor is also a big fan of
cannabis, saying in 2007 he smokes weed every day. The X-Men star
reportedly suffers from arthritis and turned to medical marijuana to
ease his pain.
Stewart decided to come out of the green closet in order to help end the stigma associated with cannabis consumers.
Rihanna
Multi-platinum recording artist Rihanna has never
been shy about her love for the za-za. She is often spotted on social
media smoking fat blunts, surrounded by hazy clouds of smoke. A W Magazine feature once said, “for Rihanna, every day is 4/20.”
The singer-turned-fashion and beauty mogul, who
recently gave birth to her first child, spoke about her pregnancy
THC-break in an interview with Vogue saying:
“I was bracing myself for something insane because I knew I wouldn’t have my usual coping mechanism.”
Madonna
Madonna achieved pop diva status 30 years ago, but
she only recently started being loud and proud about her love of weed.
The Material Girl made headlines in 2020 after posing with a massive
pile of Jamaican ganja to celebrate her 62nd birthday.
Since then, Madonna has continued her public love
affair with pot. She smoked a massive blunt in the Snoop Dogg video
Gangster Signs and was photographed by paparazzi receiving a smoky
blowback from boyfriend Ahlamalik Williams.
Weed Strains Named After Celebrities
Some cannabis strains are so iconic that they carry
the names of famous individuals. These weed strains named after
celebrities reflect their personalities, achievements, or even
controversies:
1. Snoop Dogg
No surprises here—Snoop Dogg is the king of cannabis
culture. Known for advocating “smoke weed every day,” Snoop is a global
icon in the weed community. He even has his own cannabis brand, Leafs by
Snoop, featuring strains like Northern Lights. But Snoop Dogg OG and
Snoop’s Dream are the strains that pay tribute to his legendary status
in the world of weed.
2. Blue Ivy Carter
Blue Ivy, daughter of Beyoncé and Jay-Z, inspired the
hybrid strain Blue Ivy. She might be just a kid now, but her celebrity
lineage earned her a spot on this list. It’s unclear if this strain was
an intentional tribute or just a case of creative naming, but Blue Ivy
remains a quirky nod to pop culture royalty.
3. Tiger Woods
Tiger Woods, the world-renowned golfer, became linked
to cannabis after a high-profile DUI incident where THC was reportedly
involved. His controversial moment led to the creation of the Tiger
Woods strain. While it might not improve your golf game, it certainly
has its fans.
4. Ed Rosenthal
Ed Rosenthal isn’t just any name in the cannabis
world—he’s a grower, activist, and legalization pioneer. Known for his
fight against cannabis prohibition, Ed inspired a strain named in his
honor. His work with Dutch breeders cemented his legacy with a variety
that reflects his impact on the cannabis community.
5. Barack Obama
Obama Kush pays tribute to the 44th President of the
United States. A cross between Afghani and OG Kush, this strain nods to
Obama’s open-minded stance on legalization and his occasional candor
about past cannabis use. It’s a smooth indica-dominant strain that has
earned its place in the hall of fame.
6. Michka Seelinger-Chatelain
Michka is a celebrated cannabis advocate and author,
championing plant freedom for over four decades. Her work with Sensi
Seeds and her contributions to cannabis education earned her a strain
named in her honor. The Michka strain stands as a testament to her
tireless activism and love for the plant.
7. Jack Herer
Jack Herer is a legend in the cannabis world, known for his influential book The Emperor Wears No Clothes,
which pushed for decriminalization. His namesake strain is one of the
most beloved sativas in the U.S., prized for its uplifting effects and
exceptional genetics. Created by Sensi Seeds, Jack Herer has become the
foundation for many other popular strains.
Star-Powered Strains: Where Fame Meets Flavor
There are many more celebrities who love to consume
cannabis, and as stigmas continue to shrink, there may soon be a mass
exodus from the green closet. Who is your favorite canna-celeb?
At STIIIZY, we only use premium flower for all of our 40’s pre-rolls (40% THC) and indoor pre-rolls. Explore all of STIIIZY’s merch here.
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